Creative Copywriter

About AIFIAN

AIFIAN is at the forefront of transforming real-world asset investment globally. Our mission is to democratize access to smart investment opportunities, leveraging advanced technology to bridge traditional finance and modern accessibility. Following our successful soft launch in Taiwan in 2023, focusing on the burgeoning market of liquor investments, we've captured significant enthusiasm. As we prepare to scale our operations internationally, we're expanding our team to champion AIFIAN's vision worldwide.

About the Role

As our Creative Copywriter, you will be the voice behind AIFIAN’s brand, crafting engaging and creative content that resonates with our diverse audience. This role offers a unique opportunity to shape our brand messaging and content strategy from the ground up. You will collaborate closely with brand designers, product teams, and various business stakeholders to create compelling narratives across multiple channels. Your creative vision and strategic insights will be instrumental in enhancing AIFIAN’s market presence and driving user engagement. By leveraging experiments and staying ahead of content trends, you will ensure our messaging remains fresh, relevant, and effective in achieving our business goals.

What You'll Do

• Develop compelling and creative copy for various channels, including websites, social media, email campaigns, digital ads and marketing materials.
• Apply feedback, data-driven insights, and other learnings to continually raise the bar for writing fresh copy that connects with a desired audience and drives action.
• Communicate concepts with our visual design team, using sketches and storyboards to ensure a cohesive visual and narrative experience across all platforms.
• Build and maintain a consistent and impactful brand messaging guideline.
• Understand and align content strategies with business goals, ensuring messaging supports our mission and vision.
• Stay current with the latest internet and social content trends to keep our messaging fresh and relevant.

What We Look For

• 2+ years of experience as a copywriter or content designer within the technology or software industry.
• Fluent in both English and Mandarin with excellent research, writing, and proofreading skills in both languages.
• Experience in building brand messaging and working with designers, marketing teams, and various stakeholders.
• Strong understanding of business goals and the ability to align content strategies to meet them.
• Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times
• Creative mindset with a habit of thinking outside the box and pushing the boundaries of traditional copywriting.

At AIFIAN, we foster a collaborative environment devoid of traditional hierarchies. Titles and tenure are set aside as we let our accomplishments speak for themselves. We operate as a united team with a shared objective, constantly pushing each other to excel. Every team member is regarded as a decision-maker, holding autonomy and trust. We believe in the capability of our partners to shoulder responsibilities and contribute their best efforts.